Each spring, the UofM Neuroscience Graduate Student Organization hosts BrainsRule!, an educational outreach program designed to instill a passion for science in local middle school students. Approximately 300 sixth- and seventh-grade students from the surrounding area come to the university for a day of fun hands-on learning activities that focus on the brain and behavior. As science proficiency continues to lag far behind other subjects in statewide K-12 standardized testing, we believe BrainsRule! is critical in engaging our local youth to become interested in science. Our event is entirely volunteer run and operates solely on funds received from donations and university grants.